My Four Rules

 I’ve spent a lot of years figuring out what matters most—not just in business, but in life. These are the principles I keep coming back to, whether I’m building something new, supporting an agent, or just trying to be a better human.

Change isn’t just inevitable—it’s essential. The best professionals (and the best humans) are the ones willing to grow, adapt, and let go of the version of themselves that no longer fits. Reinvention isn’t failure; it’s proof you’re still learning.

Working yourself to the bone doesn’t make you a hero. It just makes you exhausted. If your hustle has no purpose behind it—no meaning, no joy, no vision—it’s just noise. Success built on burnout is never sustainable.

Just because it’s always been done a certain way doesn’t mean it should be. The real breakthroughs happen when you challenge the assumptions, push back on stale ideas, and create your own path. Respect the craft, but don’t be afraid to rewrite the rules.

Every transaction, every email, every negotiation—there’s a person on the other end. Real connection starts when you stop seeing people as roles to manage or obstacles to overcome, and start recognizing them as humans with stories, struggles, and hopes of their own.